

Through passionately shining a light on emerging music, arts, and culture, Happy Media directly connects with thousands of arts and music lovers aged between 18-35 every single day.

REACHING A LOYAL AND ENGAGED AUDIENCE
Happy is a leading tastemaker & influencer in emerging music, art and culture providing our partners access to a young, progressive and culturally tuned-in audience.
461,499
MONTHLY PAGE VIEWS
187,601
MONTHLY UNIQUE VISITORS
2.46
PAGE VIEWS PER VISITOR
3.42
MINUTES ON SITE PER VISITOR
5,656
MONTHLY LINKS EXPLORED
86% OF HAPPY’S AUDIENCE READ HAPPY AT LEAST ONCE PER DAY

CONNECTED, EVERYWHERE
Happy reaches its audience anywhere and everywhere, whether it’s on our website or through our social network, our email newsletter or with our print magazine and regular parties and events.
221,001
FACEBOOK FANS
10,712
TWITTER FOLLOWERS
22,663
INSTAGRAM FOLLOWERS
462,185
SOUNDCLOUD PLAYS
725,000
PEOPLE REACHED DAILY
707,456
WEEKLY VIDEO VIEWS
105,264
MONTHLY FACEBOOK ENGAGEMENTS
79% OF HAPPY’S AUDIENCE MAKE A PURCHASING DECISION AT LEAST ONCE PER MONTH BASED ON AN EVENT OR PRODUCT THAT WE’VE CHAMPIONED

ENGAGED SUBSCRIBERS
Happy’s carefully curated newsletter features our most engaging content 3 times per week and our loyal subscriber list is increasing every day.
37,058
EMAIL SUBSCRIBERS
23%
OPEN RATE
93%
VISIT US MORE THAN TWICE A WEEK

85.7%
AGED BETWEEN 18-35
81% OF HAPPY’S AUDIENCE EAT/DRINK OUT AT LEAST 7 TIMES PER MONTH

WE KNOW OUR AUDIENCE
Progressive, fun loving, and switched on – our young audience keenly devour arts, music, culture, and lifestyle content, and reward producers of great content with their loyalty.

91% OF HAPPY’S AUDIENCE SHARE OR RECOMMEND HAPPY’S CONTENT TO A FRIEND AT LEAST ONCE PER WEEK

IN DEPTH AUDIENCE INSIGHTS

SOME OF OUR CLIENTS

DIGITAL ADVERTISING SPECS
ONSITE ADVERTISING
Week of Main Banner Feature
Increase awareness and desirability with a unique advertisement featured on Happy’s home page.
115,375
WEEKLY ONSITE
IMPRESSIONS PER BANNER
CUSTOM BILLBOARD
735px (w) x 245px (h)
MAIN BANNER FEATURE
300px (w) x 425px (h)

NEWSLETTER
INCLUSION
Newsletter Editorial inclusion
Advertisement Banners and Editorial Content to be featured in a newsletter of your choice (Wednesday or Friday).
37,058
SUBSCRIBERS
BANNER (Various Positions)
600px (w) x 120px (h)

GIG GUIDE
Featured Event Listing
Featured in the side bar of every page on happy. Get your event recognised and increase the number of people attending your event
115,375
WEEKLY ONSITE
IMPRESSIONS FOR GIG GUIDE

PRINT ADVERTISING SPECS
MAG
BACK COVER
A5 with 3mm bleed
(173mm x 239mm)

FULL PAGE
A5 with 3mm bleed
(173mm x 239mm)

SIZE
Full page colour (FPC)
Full page colour – pages 3, 5, 7 or 9
Inside back cover
Outside back cover
Double Page Spread (DPS)
Inside front cover DPS
4pp gatefold – within the magazine
Front Cover Collaboration
CASUAL
$2200
$2800
$3300
$4200
$5200
$7500
$11000
$18000
TWO ISSUES
$3500
$4500
$5300
$6700
$8300
$12000
$17600
N/A
THREE ISSUES
$4700
$5900
$6900
$8900
$10800
$15750
$23100
N/A
ISSUE NUMBER
Eleven
Twelve
Thirteen
PUBLISH DATE
May 2019
August 2019
December 2019
LET’S WORK TOGETHER
If you like what you see and would like to partner with Happy please send [email protected] an email or use the form below.

















