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Media Kit

Through passionately shining a light on emerging music, arts, and culture, Happy Media directly connects with over 20,000 Aussies aged between 18-35 every single day.

REACHING A LOYAL AND ENGAGED AUDIENCE

Happy is a leading tastemaker & influencer in emerging music, art and culture and provides access to young, progressive and culturally tuned-in audience.

461,499

MONTHLY PAGE VIEWS

187,601

MONTHLY UNIQUE VISITORS

2.46

PAGE VIEWS PER VISITOR

3.42

MINUTES ON SITE PER VISITOR

5,656

MONTHLY LINKS EXPLORED

86% OF HAPPY’S AUDIENCE READ HAPPY AT LEAST ONCE PER DAY

CONNECTED, EVERYWHERE

Happy reaches its audience anywhere and everywhere, whether it’s on our website or through our social network, our email newsletter or with our print magazine and impromptu parties.

192,759

FACEBOOK FANS

10,712

TWITTER FOLLOWERS

11,498

INSTAGRAM FOLLOWERS

462,185

SOUNDCLOUD PLAYS

450,000

PEOPLE REACHED DAILY

707,456

WEEKLY VIDEO VIEWS

105,264

MONTHLY FACEBOOK ENGAGEMENTS

79% OF HAPPY’S AUDIENCE MAKE A PURCHASING DECISION AT LEAST ONCE PER MONTH BASED ON AN EVENT OR PRODUCT THAT WE’VE CHAMPIONED

ENGAGED SUBSCRIBERS

Happy’s carefully curated newsletter features our most engaging content 3 times per week and our loyal subscriber list is increasing every day.

37,058

EMAIL SUBSCRIBERS

23%

OPEN RATE

93%

LIVING IN AUSTRALIA

85.7%

AGED BETWEEN 18-35

81% OF HAPPY’S AUDIENCE EAT/DRINK OUT AT LEAST 7 TIMES PER MONTH

WE KNOW OUR AUDIENCE

Progressive, fun loving, and switched on – our young audience keenly devour arts, music, culture, and lifestyle content, and reward producers of great content with their loyalty.

91% OF HAPPY’S AUDIENCE SHARE OR RECOMMEND HAPPY’S CONTENT TO A FRIEND AT LEAST ONCE PER WEEK

IN DEPTH AUDIENCE INSIGHTS

SOME OF OUR CLIENTS

DIGITAL ADVERTISING SPECS

ONSITE ADVERTISING

Week of Main Banner Feature

Increase awareness and desirability with a unique advertisement featured on Happy’s home page.

115,375

WEEKLY ONSITE
IMPRESSIONS PER BANNER

 

CUSTOM BILLBOARD

735px (w) x 245px (h)

MAIN BANNER FEATURE

300px (w) x 425px (h)

NEWSLETTER
INCLUSION

Newsletter Editorial inclusion

Advertisement Banners and Editorial Content to be featured in a newsletter of your choice (Wednesday or Friday).

32,412

SUBSCRIBERS

 

BANNER (Various Positions)

600px (w) x 120px (h)

GIG GUIDE

Featured Event Listing

Featured in the side bar of every page on happy. Get your event recognised and increase the number of people attending your event

115,375

WEEKLY ONSITE
IMPRESSIONS FOR GIG GUIDE

PRINT ADVERTISING SPECS

MAG

BACK COVER

A5 with 3mm bleed
(216mm x 154.5mm)

FULL PAGE

A5 with 3mm bleed
(216mm x 154.5mm)

LET’S WORK TOGETHER

If you like what you see and would like to partner with Happy please send josh@hhhhappy.com an email or use the form below.

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August 30, 2018

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